Over 3 years with Racing Queensland I created key art and campaign collateral across the organisation's racing calendar.

The featured project is the Origin Jockey Series — a state-versus-state competition we helped conceive, in which jockeys representing each state race for points across a feature meeting. Beyond the campaign work, I developed the series' full visual identity: the event logo, individual state logos, jockey silks, social graphics, merchandise and broadcast video graphics — a complete system spanning print, apparel, digital and screen.